Wired posted an interesting editorial about something I've been thinking about lately when/if I have kids: getting a younger generation to deal with the concept of data permanence. If you have a few pre-teens (or older) in your life, you might think about having the talk. If nothing else, it'll be less awkward than that other talk you'll have to give.
Oh Dear Lord, Batman
Welp...my decision about finally pulling the trigger on that shiny, new PS4 just got a whole lot easier. As both a fan of the Bat and Rocksteady's work on the Arkham series, this looks like am awesome conclusion. Kudos on the cinematic.
Shopped Tattoos
Seattle based artist Cheyenne Randall has taken your favorite celebrities and made them not so straight-edge. There's some really cool work in here, so do check it out.
You Wouldn't Brew a Car
DRM for coffee? I'll...stick to my tea, thanks.
Green Mountain dominates the single-serve coffee market with its popular Keurig brewers and K-Cups, the little plastic pods that now come in over 200 licensed varieties. The rise of Keurig has even prompted brands like Starbucks, Folgers, and Dunkin' Donuts to release their own K-Cups, which users insert into the Keurig each time they want a cup of coffee. But other, unlicensed companies have also been able to hop on the bandwagon thanks to crucial patents that expired in 2012. That gave competitors the opportunity to produce generic K-Cups and price them lower than Green Mountain's official line. And consumers have noticed: generic Keurig pods have seen a steady rise in popularity.
But Green Mountain wants to put a stop to that momentum. Much like your inkjet printer, refills are the real money-maker of the Keurig platform. So to ensure consumers stick with its own K-Cups moving forward, Green Mountain is implementing the physical equivalent of a DRM system with Keurig 2.0 — which will start appearing on store shelves this year. Aside from offering a larger 28-ounce serving size, Keurig's next line of brewers will contain "interactive technology" designed to lock out unlicensed K-Cups. On a recent earnings call, CEO Brian Kelley insisted the change is primarily meant to "ensure the system delivers on the promise of excellent quality beverages produced simply and consistently every time."
BUYING COFFEE WILL SOON BE JUST AS ANNOYING AS BUYING PRINTER INK
It will also protect Green Mountain's multibillion-dollar K-Cup business — assuming consumers see a need to upgrade their existing brewers. If not, unlicensed K-Cup pods will likely continue eating into Green Mountain's bottom line. Kelley seems confident Keurig owners will make the transition. "Any time new technology comes out and it's a better technology and you love the brand and you offer a better product, you generally get consumers to switch," he said. Before that change occurs, Green Mountain is hoping to establish working relationships with companies producing unlicensed Keurig pods. But some aren't pleased with Keurig's direction; TreeHouse Foods has already sued Green Mountain, accusing the company of anticompetitive business practices.
Read about the rest of this bullshit practice, here.
Pizza Hut Touches the Future
Pizza Hut wants to revolutionize the way you order via touchscreen tables...though that table is gonna be a whole lot less sexy after a bunch of greasy hands get to touching. Also, Pizza Hut already has the best interactive table, and has for over 30 years.
Art of the Title
Right...so this is an oldie, but a goodie. My dream job for a long time was to work in the film industry in some capacity. Whether it was on trailers/title sequences or in the print department, for a while it was my white whale. So imagine my excitement when I stumbled on Art of the Title, a website that dedicated itself to exploring the production and methods behind various film title sequences.
Because opening and/or end credit sequences have become in and of themselves high production vignettes, Art of the Title sheds light on a lesser known portion of some of your favorite films. Enjoy!
Welcome to the New™ Mr.Groff
Hi there! If you're a first time visitor, welcome. If you're a repeat customer, then welcome back! I really shouldn't start this way, but I'd like to apologize to anyone who suffered through that slow thing that was the old Mr.Groff. I only mention it because the speed (or lack of) kept me from posting blog entries or new work as it was just too infuriating to work with. Now that I've switched hosting, those woes are a thing of the past. Win!
I plan on updating several times a week, so do check back and check back often. Until then, cheers/regards/love/yours.
